PENGUINPILOT SOCIAL
Show up every week without thinking about it.
Posts planned, written and scheduled in your brand's voice. Comments, mentions and DMs in one inbox. Reviews collected and shown on your website. You approve, we do the rest.
Start with your website — Social plugs straight into it.
WHAT YOU GET
Everything PenguinPilot Social does.
A calendar you can see a month in
Posts grouped per campaign across platforms, with a detail sheet for caption editing, rescheduling, changing platforms, and an engagement results tab. Timezone-aware, set once per brand.
Captions in your voice, not a robot's
Generated from your brand direction and content pillars, with a default structure — hook, detail, call to action, hashtags — and custom instructions you can set and forget. Generate from a video transcript when you've got one.
Style from examples
Upload reference images. Vision analysis reads the layout, colours and type, and generates matching post templates so everything you publish looks like it came from the same place.
One inbox for everything
Comments, mentions and creators in three tabs. Reply inline. Meta's 24-hour reply window is tracked and warned about, with a link straight to the native inbox when the clock runs out.
Reviews, collected and shown
Google Reviews pulled in, displayed on your website in a live card, and new ones requested automatically after a job is marked complete in the CRM.
Approvals, if you need them
Send a link to whoever signs off. They see the post, the caption, the platforms and the date, and can change the date, approve, approve-without-scheduling, or request changes — which land as flagged notes.
HOW IT WORKS
From nothing to live.
- 1
Set up your brand once
Your identity, your content pillars, your tone, your caption style, your colours. Upload a few posts you like and we'll match the style.
- 2
Get a month planned
A calendar of posts, written, with images, ready to review. Drag to reschedule, edit any caption, approve the lot.
- 3
It posts itself
Scheduled across your connected accounts, with per-platform status and retry if a platform hiccups.
- 4
You answer, in one place
Comments, mentions and DMs from every account in a single inbox, with reply history and creator notes.
QUESTIONS
The obvious objections.
Facebook, Instagram and the other platforms available through our publishing integration, plus Vimeo and YouTube via Studio. The connected list is on the integrations page.
The rest of the platform
Other products
Get a month of posts planned.
Set up your brand once and watch a calendar fill itself in.